The Secret To The Chad Berger Bucking Bulls Legacy
Chad Berger Bucking Bulls was officially established in 2003 despite their family’s long history in the industry dating back to the 1960’s. With 12 PBR Stock Contractor of the Year Titles and a renowned pen of animal athletes, the Berger family has dedicated their lives to being one of the best in the business.
The matriarchy behind Berger Bucking Bulls, Sarah Berger, plays a significant role in the business as well as their three children Lacey, John and Sarah. Their brand spans beyond bull riding events as they also sell merchandise which ships across the globe to countries such as Australia and Germany.
Chad Berger Bucking Bulls puts on an annual PBR Challenger event in their hometown of Bismark, South Dakota. An event of this caliber requires Sarah and her two daughters to work around the clock as the industries most impressive bulls and bull riders compete each year.
The Berger’s have also helped pave the way to success for athletes such as “Mr. 90 Point” Dalton Kasel. Kasel spend the summer of 2019 with the Bergers, traveling and competing in PBR Events across the country and ultimately earning the PBR Rookie of the Year Title.